Lead digital marketing specialist in the Seattle area, working on the training, systems, and quality side of an agency content team, with a background in program design, public engagement, and user experience research.
I work where programs, communication, and operations meet: the planning, the coordination between people who need each other, and the systems that keep things running after launch. Thanks for taking the time to get to know me a little.
My path here has been more practical than planned.
My first real project came out of a job at Top Pot Doughnuts: when the company replaced its point-of-sale system, I audited the new one and redrew how the menu was organized, and service time per transaction fell by about 30%.
Alongside that I finished a bachelor’s in community psychology at UW Bothell and a master’s in communication at UW Seattle focused on user experience and content.
The graduate work produced Kiosks for Connection and ToothGuard, two research-led design projects that I got to test with real people.
In 2025 I went out on contract. I built the U.S. Chamber of Connection’s first paid membership and three courses, connecting Kajabi, Mailchimp, Heylo, and Squarespace so the membership, the courses, and the email ran from one member record.
I also managed a public engagement project for the Wing Luke Museum as the project manager for a placemaking studio. The same year I mentored graduate teams at UW working with community clients.
Since September 2025 I’ve been at GreenHaven Interactive, a digital marketing agency serving small businesses around Puget Sound. I’m the lead on a content team of six: I train and onboard the writers, hold their one-on-ones, help coordinate the developers, designers, and ad specialists on client projects, and build the AI workflows, intake systems, and quality checks the team uses every day.
In September 2026 I was promoted to lead digital marketing specialist, and I’m proud of that one.
If the same request arrives by email, chat, and hallway every week, I’ll build the form, the routing, and the board that catches it, and then write the runbook so the system belongs to the team and not to me.
At GreenHaven that meant an intake pipeline that reads each client request and files it with the right person, with the constraints thought through first: clients never see each other, nothing is hard-coded to a name, and it runs on the tools we already pay for.
My favorite moment at work is when someone stops needing me.
Most of my training material started as an answer to one person’s question that I decided to write down properly, so it could help the next person too: a keyword research reference for new writers, the protocols the SEO team drafts from, a start-to-finish curriculum with a workflow diagram for how we produce client content with AI.
I was early to building AI into a production workflow, and the part I care about is the unglamorous part: the instructions, the checks, the integrations between the tools, and who is responsible for what comes out.
I’m the kind of person who sets up my own connectors and automations rather than waiting for someone to hand me one.
Clients, writers, developers, designers, ad specialists, ownership: on most projects I’m the one person who talks to all of them, and I like it there.
I keep the boards honest about what’s due, and when two groups want different things, I get them in the same conversation early, because it beats finding out later.
Operations monday.com (boards, automations, AI agents, forms), Google Workspace and Apps Script, Swydo, BambooHR, Wispr Flow
SEO and marketing Semrush, Google Search Console, Google Ads and Ad Grants, Yext, Mailchimp, HubSpot, ContentStudio, Link Whisper
Web, content, and design WordPress, Squarespace, Kajabi, Figma, Miro, Adobe Express and Acrobat, Datawrapper, Notion, Optimal Workshop
AI Claude (Cowork, Claude Code, Claude in Chrome, custom skills and connectors), ChatGPT, monday AI
Program and project coordination or management, in an organization that runs public programs, memberships, education, content, or community work.
I’ll be honest: I haven’t held the title yet. What I have is the work.
I’ve done this work from the floor as well as from the plan, so the plans I write tend to account for the people who have to follow them. And I have the research training to find out what people need before I build anything for them.
If you run a program where several groups need to be talking to each other and someone has to keep the whole thing moving, that’s the job I want, and I’d love to talk.
I’m an Eagle Scout, and I spent a few years as an assistant scoutmaster and as a junior counselor at Mt. Adams Leadership Camp, which is where I first learned that a good plan is one a tired twelve-year-old can follow.
Camp taught servant leadership, the idea that a leader’s job is to meet the legitimate needs of the people they’re responsible for, and I still think about that more than anything I’ve read in a management book.
I tinker with 3D printing, I like being outside, and I travel whenever I can, mostly to watch how other cities run their trains, markets, and public spaces.